Posts Tagged pay per click advertising

Back to School With Your PPC Campaign

PPC campaigns need constant monitoring and refreshing, check out our “back to school” PPC tips for advice and help on your PPC campaign and its ROI.

To read the full article, visit Back to School With Your PPC Campaign.

For more information on PPC advertising and web marketing, contact us.  For further information on this topic, click here.


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2 Simple Tips for PPC

Read more about the changes that Google have made to their search results pages that may make you want to invest in PPC advertising and rethink your organic advertising campaigns!

For the full article, visit 2 Simple Tips for PPC.

For more information on PPC and web marketing, contact us.  To read more on this topic, click here.

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Google Adwords – Costly unless effectively managed

Google Adwords ogoGoogle Adwords can be a costly form of advertising unless your PPC Campaign is correctly managed! Angel Investment Network found that the keyword Insurance was the most expensive word in Pay Per Click advertising via Google Adwords, demanding $54.91 CPC. So how does this affect your business? Cost effective PPC advertising relies on bidding an amount you can afford on keywords that will attract the right customers, i.e. visitors that will convert to actual sales. A well managed campaign, on the other hand can be a very cost effective way to attract customers.

To find out more about this  read the full article on cost-effective management of Google Adwords Pay Per Click Campaigns.

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