Adding Meta Data to you web pages and images has long been an important element of search engine optimisation. But now videos are becomeing increasingly popular on websites as a method of explaining a service, demonstrating a product or simply sharing a brand message.
With this has come a necessity to make the search engines well aware of exactly what your video is about. There are several ways to do this and they include inserting keywords into various places in which you name your file in different ways.
Read more in our article on How to Optimise Video Files for Search Engines.